Seagate to Tour Malls, With Frag Dolls

October 2007

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The hard drive manufacturer Seagate Technology is launching its third annual Digital Experience Tour, in which it will show off its products, directed at gamers, at shopping malls and fairs all over the country. And joining in the fun will be the Frag Dolls.

Featuring large gaming consoles and Alienware gaming kiosks, the tour is meant to show customers the benefit of using Seagate’s hard disk technology. Gaming tournaments, with prizes, will be held at the locations.

The Frag Dolls, a group of female gamers who represent software manufacturer Ubisoft, will join the tour at its New York, Dallas and Las Vegas stops.

The tour kicked off Friday at the Mall of America outside Minneapolis, where it will remain through Sunday. It will continue each weekend between now and early January, visiting Westfield SouthPark in Cleveland starting Oct. 26, King of Prussia Mall outside Philadelphia beginning Nov. 2, and Willowbrook Mall in northern New Jersey Nov. 9-11. After stops in Boston, Washington, Dallas, Denver, Los Angeles, San Jose and Seattle, the tour will wrap up Jan. 7-10 in Las Vegas.